Project

20th Anniversary

Company

Eustafor

– Primary brand development
– Brand guidelines
– Corporate literature
– Anniversary brand
– Event banners and collateral

Anniversary brand to mark enduring commitment and celebrate nature.

Creating a rebranded and refreshed set of publications.

20th Anniversary Brand

Eustafor represents state forest companies, enterprises and agencies that have sustainable forest management and wood production as major concerns. 2026 marks 20 years of cooperation among Europe’s state forest management organisations, celebrating two decades of being a voice of public forest stewardship at the heart of EU policymaking.

 

The anniversary programme has a dual objective: to increase Eustafor’s visibility at EU institutions, among Brussels stakeholders and at the pan-European context, as well as reinforce association’s political messages on the essential role of sustainable state forest management in delivering environmental, economic and social benefits.

Primary brand and publications development

Eustafor was keen to produce a new set of publications to coincide with their anniversary celebrations and after seeing our work with the anniversary brand were keen to update their main brand look and feel. The primary logo was refined, and a new set of colours was proposed as well as typefaces that reflected the feel of the subject matter.

We designed and laid out their three core publications, featuring engaging copy, new naturalistic imagery, and layouts that are a pleasure to look at and read. Two sets of banners were produced, for corporate and anniversary usage, as well as branded merchandise. Finally, we created a brand guidelines document was to assist in future development.