Website development

– Website design and build
– Brand development
– Hosting and support
– Report and publications design

Creating a new website to reflect and promote the evolving nature of their work and activities.

In the changing NGO landscape, Unitaid needed their website to promote and demonstrate the full range and effectiveness of their activities. To understand their capabilities and needs we consulted with staff across their many teams – the feedback being fundamental in helping us redefine informational and usability requirements.

By reorganizing site structure according to these new priorities, we were able to create pages that made the most of the new content and incorporate interactivity to provide an engaging and fulfilling user experience. Now, the website is more impactful, and easy to navigate by their diverse audiences and content publishers, as well as promoting Unitaid and their activities front-and-centre.

Applying the new Unitaid brand

We created secondary elements to align with the new corporate vision and to amplify their values. Simplifying the colours and graphic elements has reduced visual noise to present a more restrained and personable look-and-feel. This has also resulted in a website that is easier on the eye, with increased readability AND accessibility.

Developing high quality, branded materials

Our experience in this regard is second-to-none. It is critical that all developed materials possess the same brand look-and-feel – regardless of whether they are print, interactive or web-based products. As a brand-led, full-service agency we have the capabilities and experience to create and deliver branded communication products across the full complement of mediums.